New Leadership At FER Magazine

Wolters-Althoff Investments LLC has named Randy Hano President of FER Media LLC and Publisher of Foodservice Equipment Reports magazine.

Hano will lead the award-winning title and oversee all aspects of the publication, including print advertising, digital media, multimedia marketing, editorial and events platforms. 

Hano is a veteran publishing and media executive, and has held senior leadership roles at publications including Boston and Chicago magazines, Time Out Chicago, and Modern Luxury. In addition to succeeding FER Media founder Robin Ashton as publisher, Hano will continue as WAI's senior vice president of media.

“I am excited to join and help lead a publication that has truly become the foodservice industry’s leading resource. Our team prides itself on delivering unbiased editorial content, helping equipment specifiers make buying decisions based on deep-dive research. In turn, specifiers get brand insight and advertisers get ROI. I look forward to working with the team to continue our growth and to expand our value for all of our constituents,” says Hano.

WAI also welcomes Andy Friedman as Chief Digital Officer, a new position for the company. Friedman joins the team after holding senior-level positions at the American Marketing Association, Penton Media and the Tribune Company. Friedman’s addition will allow WAI and FER to extend and optimize its offerings in the digital engagement and events sectors. 

“Those of us who have been with FER since its inception look forward to delivering next-level print, digital and event-based solutions to our equipment and supplies buyer/seller and channel support community,” says Beth Lorenzini, editor-in-chief. “We’ll continue to craft the content our industry needs to succeed and present it in engaging and effective ways.” 

Based in Chicago, FER Media connects manufacturers of foodservice equipment and supplies with the world’s top buyers/specifiers of E&S. Foodservice Equipment Reports magazine, its flagship monthly publication with a circulation of 31,000, has earned more than 60 awards and
recognitions for editorial and design excellence. Founded in 1996, FER Media includes a growing portfolio of print, e-newsletters, custom publishing, digital properties, a comprehensive Worldwide Buyers Guide and Service databases. Its live events include the biennial Multiunit Foodservice Equipment Symposium.

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