Firehouse Subs Implements First-Ever Redesign, Front to Back


In what’s billed as the first fundamental redesign in the chain’s 25-year history, Firehouse Subs opened a new, forward-looking prototype in Jacksonville, Fla., in July. The chain’s “restaurant of the future” is a departure from its other 1,170 stores’ more linear layout—focusing on lean efficiency of movement in a kitchen scaled 25% smaller than usual.

Among the equipment updates is a custom-designed sandwich steamer with a drawer—rather than a clamshell top—that can be stacked to save space and steam more sandwiches simultaneously.

The kitchen also moved from the front of the store toward the rear, making room upfront for a more clear-cut counter area for ordering, which includes a designated space for “Rapid Rescue to Go” orders from the chain’s app. Off-premise makes up 62% of Firehouse’s business.

The 28-seat dining area includes an eight-seat community table out front to evoke the shared family-style experience of a fire station.


Chipotle 1200x800 1

Chipotle Sets Record Quarterly Sales of $2 Billion

Despite not yet recovering all its in-store sales, periodic staffing challenges, menu price hikes and supply chain disruptions, Chipotle Mexican Grill had a record third quarter, bringing in $2 billion...

Host 3 1200x800 2

HostMilano Kicks Off in Italy

HostMilano, one of the largest foodservice equipment shows in the world, kicked off today in Italy, and FER is on location.

- Advertisement -

- Advertisement -

- Advertisement -


- Advertisement -

- Advertisement -