Vitamix Appoints Its First Chief Commercial Officer


Steven C. Laserson has become the first chief commercial officer at blender manufacturer Vitamix. His role will be to “provide the leadership to drive business growth and increase market share,” the company said in a press release. Laserson spent 24 years with American Greetings in a variety of roles prior to joining Vitamix, which is based in Olmsted Township, Ohio.

MarkeTeam Foodservice has hired Crystal Murakami as the company’s new territory sales manager for Hawaii. MarkeTeam, based in Vancouver, Wash., provides equipment and supply for Washington, Oregon, Montana, Idaho, Alaska, Hawaii and British Columbia.

Innovative Foodservice Design Team, a division of Innovative Foodservice Group, announced that Tim Trujillo has been named lead design principal. Trujillo has experience as a foodservice design consultant and dealer, and has worked in fabrication. Additionally, IFG announced that Lee Simon has become principal in residence.


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Mici Handcrafted Italian Signs First Franchise Deal

The brand announced it signed its first franchise deal with Black Bear Diner and Smashburger franchisees Lucas Farnham and David Doty to bring 30 Mici locations to the Phoenix market.

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New CaliBurger Location Goes Heavy on the Tech

The latest CaliBurger restaurant is coming with a cook already in the kitchen.

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